"The more things change, the more they stay the same!" 2020 conference session.

Originally a session planned for Promax Europe 2020 in Madrid, this session has been postponed due to Covid. Still relevant for 2021, this topic of 'The more things change, the more they stay the same!', is about how established TV marketing techniques should be adapted and applied in the digital world. Get in contact if this is a topic you'd like to explore with your teams. We will be re-visiting this session with Promax later in 2021.